Our Vidibox was present in March and April with the new Ford Explorer at central locations in Germany.

The Vidibox consists of a top LED box with a large video wall and a bottom box underneath, which acts as a presentation module. At various locations in Cologne, Dusseldorf, Berlin, Leipzig and Munich, the new Ford model was repeatedly present in an eye-catching way with the help of our DOOH module from 19.03. to 10.04. and attracted numerous passers-by.

In addition to the technical expertise and provision of the Vidibox, we also supplied the appropriate promotion areas in each city and advised the customer on which areas were available in the desired cities, checked the conditions, for example, the ground load, obtained permits and handled the rental of the areas. The Vidibox itself was adapted to the individual conditions and requirements of the promotion campaign for the new SUV by means of a special paint job and a noble, black floor as well as a matching foil. For the activating presentation of the vehicle on the top LED box with a large video wall, we had also prepared suitable moving image content.

Despite the many possibilities for designing the box, the installation and dismantling is quite easy and were completed within two to three hours. Three technicians ensure safe and smooth positioning of the containers with the help of a truck-mounted crane.

The Vidibox is a patented DOOH presentation module, is based on 20 feet standard containers and consists of a top and a bottom box. The top box offers an eye-catching surface for brandings of all kinds. Videos in 16:9 format can be played on the 16m² LED screen with integrated speakers. The side walls and the back wall can also be covered for branding. The bottom box serves as a showroom that can be individually designed according to the customer’s wishes, for example as a pop-up store or exhibition space. The DOOH module also offers the opportunity to interact directly with passers-by and thus additionally strengthen brand loyalty.

Photo: Screen Visions, Daniel Königs